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The Charlottesville Albemarle Convention and Visitors Bureau (CACVB) Tourism Sponsorship Program encourages organizations to seek funding for tourism-related initiatives. This program allows the CACVB and sponsorship committee members from the Charlottesville Albemarle community to equally evaluate applications from organizations seeking funding for tourism-related initiatives from the CACVB.

The process for submitting applications is now underway. Submissions are due no later than close of business on Monday, May 25, 2015 at 5:00 p.m., to be considered for sponsorship funding. All submissions must be received in PDF format via email to on or before the deadline; receipt of email will time-stamp receipt.

The activity and/or event must occur within the current fiscal year that begins no sooner than July 1, 2015 and concludes on or before June 30, 2016. Additionally, the activity and/or event must be based in either the City of Charlottesville or Albemarle County and clearly demonstrate the ability to attract out-of-area visitation and/or attendance.

It is advisable for applicants to download the documents below and to fully understand the guidelines and responsibilities as outlined. Certain restrictions will apply. Applicants should thoroughly read and understand the CACVB Policy Statement for Financial Marketing Sponsorships and well as the entire application.

No exceptions will be given for submitting a completed application later than the deadline of 5:00 p.m., May 25, 2015. Additionally, all questions regarding the application and process must be addressed no later than three (3) business days prior to the deadline and submitted by email to  Applications submitted that do not include required information will not be considered. 


2015-16 Tourism Sponsorship Program Media Release


CACVB Sponsorship Policy


Tourism Sponsorship Program Application  


CACVB Sponsorship Grant Application Score Sheet 


Sponsorship Grant Program FAQ's 


WINA Podcast About Sponsorship Program