Tourism Marketing Sponsorship Grant Program


The Charlottesville Albemarle Convention and Visitors Bureau (CACVB) announces the Tourism Marketing Sponsorship Grant Program, providing marketing funding for festivals, cultural events, the arts and tourism initiatives is now open! The deadline for submitting applications is Friday, May 17th, 2019 at 5:00 p.m.

This tiered funding process will give first time and veteran applicants, whether not-for-profit or business entities, the opportunity to apply for marketing funding for events that begin no sooner than July 1, 2019 and conclude on or before June 30, 2020. This program requires applicants to demonstrate how they will market and promote their event to attract prospective visitors (overnight and daytrippers) to the greater Charlottesville area.

It is advisable for applicants to download the documents below and to fully understand the guidelines and responsibilities as outlined. Applicants are encouraged to thoroughly read and understand the CACVB policy and application requirements. Most important is for applicants to indicate which tier they are applying under.

Deadline for submitting completed applications is Friday, May 17th, 2019 at 5:00 p.m. Applicants are encouraged to contact Kathy O'Leary, CACVB Finance Administrator -, or Will Dozier, CACVB Marketing Coordinator -, with any questions by email prior to submitting applications. Applications that do not include required information will not be considered. 

All applications and supporting materials must be sent in PDF format to as receipt will be determined by email delivery. In addition to email submission, a hard copy may be turned in at the CACVB’s downtown office in the Transit - Visitor Center Building no later than close of business on May 17th, 2019. The CACVB office is next to the Sprint Pavilion and across from City Hall on the Downtown Mall.


CACVB Tourism Marketing Sponsorship Grant Program Application