Cynthia Chiles & Yolunda Armstrong join the local tourism organization

CHARLOTTESVILLE, Va. (September 17, 2013) - The Charlottesville Albemarle Convention & Visitors Bureau (CAVCB) is very proud to announce the recent appointments of two its board of directors.  Yolunda Armstrong, General Manager of the Red Roof Inn and Cynthia Chiles, owner of Chiles Peach Orchard and Carter Mountain Orchard, recently joined the eleven-member CACVB Board of Directors.

For Cynthia Chiles, when asked why she wanted to serve on the CACVB board, she said, "I'm a lifelong resident of Albemarle County and fourth generation farmer.  Agritourism is an important tourism sector in Albemarle County, and this sector currently is not represented on the board.  I have a passion for tourism, and for the Albemarle/Charlottesville area."  For nearly the past year, Ms. Chiles has served on the CACVB marketing committee, which was instrumental in the recent rebranding of the tourism bureau earlier this year.  Ms. Chiles fills the seat vacated by longtime CACVB board member and Michie Tavern executive, Gregory MacDonald, whose term expired.

Yolunda Armstrong was recently featured in C-Ville Weekly ("Yolunda Armstrong came here for her career, and found a community" June 2013) with her new business venture, A Taste of Honey.  She said that she "Would like to continue to serve in my local community in a meaningful way that will support tourism, business, and community enrichment."  Prior to Ms. Armstrong's appointment to the CACVB board, she had been involved in the Agency Budget Review process [for festival funding] and has also served on the CACVB marketing committee.  Ms. Armstrong becomes the first African-American to serve on the board of the CACVB, taking the seat previously held by George Benford, former owner of Siips.

Kurt Burkhart, Executive Director for the CACVB, is thrilled with Ms. Armstrong and Ms. Chiles' appointments.  "We like the energy that these ladies will bring to the table.  Representing local business and the agri-tourism industry, Cynthia and Yolunda's expertise will be invaluable to this organization, as they make important decisions regarding tourism in our area in the years to come."

Both Ms. Chiles (Albemarle County appointment) and Ms. Armstrong (City of Charlottesville appointment) will serve a two-year term.



About the CACVB
In addition to serving as the global resource for marketing the tourism assets of Charlottesville and Albemarle County, Virginia, through, the CACVB assists tour operators, meeting planners, reunions and other groups in planning visits to the destination.  CACVB's mission is "to enhance the economic prosperity of City and County by promoting, selling and marketing the City of Charlottesville and County of Albemarle, as a destination, in pursuit of the meetings and tourism markets."  CACVB operates the Downtown Visitor Center (610 E Main St) which is open daily from 9 a.m. to 5 p.m., and a satellite Visitor Center in the Albemarle County Office Building (401 McIntire Rd) which is open Monday through Friday from 9 a.m. to 5 p.m., as well as a touch-screen kiosk at Monticello's Thomas Jefferson Visitor Center.

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