CONTACT:                                                                                                                           FOR IMMEDIATE RELEASE
Allie Baer
- Visit Charlottesville
Ph: 434.906.0757

Lisa Stites - Monticello
Ph: 434.984.7529


CHARLOTTESVILLE, VA - The Charlottesville Albemarle Convention & Visitors Bureau (CACVB) has installed its first touch-screen kiosk at the Thomas Jefferson Visitor Center.  In conjunction with the public tasting of Monticello Ale, a ribbon-cutting ceremony will take place at the shuttle shelter area of the Thomas Jefferson Visitor Center at noon on February 21.  The information displayed on the kiosk is powered by the bureau's website,

When the CACVB ceased operations and closed its Visitor Center on Hwy 20 (600 College Drive) in October 2008, the tourism bureau's Board of Directors identified the newly completed Thomas Jefferson Visitor Center, the 21st century gateway to Thomas Jefferson's home, Monticello, as the site for providing visitor services in Albemarle County.

"With the closing of the Highway 20 Center in 2008, we discussed our options.  The touch-screen kiosk was favored by the Board," said CACVB Board Chairman, Chris Engel.  "Presence at Monticello, which welcomes nearly half a million visitors per year, reduced long-term operational costs in comparison to opening another manned center, and leadership in technology were all important factors that lead to our decision."

Monticello is the first World Heritage Site in the United States to earn Gold Leadership in Energy & Environmental Design (LEED) certification for its visitor center.  "The touch-screen kiosk provides a solution that marries cutting edge technology with energy efficiency," said Monticello's Executive Vice President, Ann Taylor.  "We're constantly seeking ways to improve the visitor experience while continuing to live lightly on the land. The kiosk reinforces our leadership efforts on both fronts."

"With the opening of a satellite visitor center at the County Office Building last June, launch of the new tourism website last August, and now the touch-screen kiosk at Monticello, we're pleased with the many opportunities that visitors have to learn more about our destination to enhance their overall experience," said Albemarle County's Assistant to the County Executive for Community and Business Partnerships, Lee Catlin.

Morrow Technology/Janus Displays was selected as vendor this summer after the City's procurement office issued a Request for Proposals.  Services provided by the vendor included the physical fabrication, software, data feed integration and installation.  

Through the thirty-two inch touch screen monitor, visitors will have immediate access to information about local events, attractions, dining, nightlife, shopping, accommodations and transportation.  The kiosk is located at the shuttle bus entry to the presidential home.

"This has been a combined team effort on the part of staff at the Thomas Jefferson Foundation and the CACVB," said CACVB Executive Director, Kurt Burkhart. "It is very exciting to see this project come to fruition, and we look forward to providing visitors to Monticello with current, relevant information at their fingertips." 

About the CACVB

In addition to serving as the global resource for marketing the tourism assets of Charlottesville and Albemarle County, Virginia, the CVB assists tour operators, meeting planners, reunions and other groups in planning visits to the destination.  CACVB's mission is "to enhance the economic prosperity of City and County by promoting, selling and marketing the City of Charlottesville and County of Albemarle, as a destination, in pursuit of the meetings and tourism markets."  CACVB also operates the Downtown Visitor Center (610 E Main St) which is open daily from 9 a.m. - 5 p.m., and a satellite Visitor Center in the Albemarle County Office Building (401 McIntire Rd) which is open Monday through Friday from 9 a.m. - 5 p.m.