CONTACT:    Bri Warner                                                                   FOR IMMEDIATE RELEASE                                               434.970.3632                                                 

 "WHERE'S THE BEAR?" SOCIAL MEDIA CONTEST
CONCLUDES AND BEAR IS BACK IN THE
SHENANDOAH NATIONAL PARK

The Charlottesville Albemarle Convention & Visitors Bureau and
Shenandoah National Park Trust crown winners and award great prizes


CHARLOTTESVILLE, Va. (November 26, 2014) - The Charlottesville Albemarle Convention & Visitors Bureau (CACVB) and the Shenandoah National Park Trust (SNPT) have concluded their social media-based contest entitled "Where's the Bear?" and awarded four winners amazing packages. 

The winners each receive one of these exciting prizes:

- 2-night stay at Homewood Suites Charlottesville + 1-night stay at Skyland Resort or Big Meadows Lodge

- 2-night stay at Holiday Inn Monticello + 1-night stay at Skyland Resort or Big Meadows Lodge

- 2-night stay at Hyatt Place Charlottesville + 1-night stay at Skyland Resort or Big Meadows Lodge

- 1-night stay + golf for 2 at Keswick Hall + 1-night stay at Skyland Resort or Big Meadows Lodge

Additional prizes for each winner include a pair of Neighborhood Passes (granting access to Monticello, Ash Lawn-Highland and the Museum at Michie Tavern), a gift certificate redeemable at select local restaurants and one of four different prizes from the SNP Trust (exclusive hike in SNP with Master Hiker, signed copy of Shenandoah: Views of our National Park by Hullihen Williams Moore, SNP black bear License Plate purchase or renewal or "Shenandoah, The Gift" DVD)

The Facebook campaign launched in October spanned the course of one month and featured photos of a "life-size" black bear, taken at various locations throughout Charlottesville and Albemarle County. Two different photos of the bear were posted on Facebook each week (one on the Experience Charlottesville and another on the SNP Trust Facebook pages) and contestants were invited to post their guesses on the black bear's whereabouts. Winners were determined by random drawings amongst all the fans who will have provided a correct guess by November 10, 2014. 

The "Where's the Bear?" contest aimed at promoting activities of the SNPT, including sales of the official car and motorcycle license plate of the Shenandoah National Park.  A portion of the proceeds from the license plates benefits the Shenandoah National Park Trust which is a  501 C (3) nonprofit organization.  Official rules for this contest can be found here:  http://www.visitcharlottesville.org/contact-us/bear-contest/

The Shenandoah National Park Bear is now back where he belongs, in the park in his natural habitat.  Visitors are invited to head to his ‘neck of the woods' for the holidays, as Skyland Resort Dining will be offering a special Thanksgiving buffet on November 27th (visit http://www.goshenandoah.com/dining/skyland-resort for more details.)

 

About the Charlottesville Albemarle Convention & Visitors Bureau (CACVB)
In addition to serving as the global resource for marketing the tourism assets of Charlottesville and Albemarle County, Virginia, through www.visitcharlottesville.org, the CACVB assists tour operators, meeting planners, reunions and other groups in planning visits to the destination.  CACVB's mission is "to enhance the economic prosperity of City and County by promoting, selling and marketing the City of Charlottesville and County of Albemarle, as a destination, in pursuit of the meetings and tourism markets."  CACVB operates the Downtown Visitor Center (610 E Main St) which is open daily from 9 a.m. to 5 p.m., and a satellite Visitor Center in the Albemarle County Office Building (401 McIntire Rd) which is open Monday through Friday from 9 a.m. to 5 p.m., as well as a touch-screen kiosk at Monticello's Thomas Jefferson Visitor Center.


About the Shenandoah National Park Trust (SNPT)

As the official philanthropic foundation supporting Shenandoah National Park, the Trust invests in programs and initiatives which help ensure that Shenandoah National Park remains a crown jewel of the National Park Service-and a national treasure for all to enjoy-for generations to come.

 

Interview requests: Please contact Susan Sherman, Executive Director - SNPT, (434) 293-2728.

 

 

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